AI’s Leap into Hollywood and Beyond

2024 marks a transformative year for AI in the entertainment industry.
Major film studios like Paramount and Disney are now harnessing the power of generative AI for various aspects of movie production. This innovative technology is not just confined to creating stunning special effects; it’s also reshaping the way actors’ performances are lip-synced for multiple language versions.

The technology’s application extends beyond the big screen, with companies like Synthesia revolutionizing marketing and training with deepfake avatars and content created at the push of a button​​.

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